SNIPP Welcomes Michael J. Cannata, an Intellectual Property Expert Onto its Board of Directors

BETHESDA, MARYLAND – Snipp Interactive Inc. (TSX VENTURE: SPN) (“Snipp”), an international provider of marketing promotions, rebates, rewards and loyalty solutions listed on the TSX Venture Exchange, is pleased to announce that it has appointed Mr. Michael J. Cannata onto its board of directors.

Mr. Cannata is a business strategist and serial entrepreneur with seven start-ups to his credit and senior management experience across a vast array of industries including office products, telecommunications, medical devices, system management software, web-based financial services software and patent brokerage and advisory services. In particular, Mr. Cannata has deep expertise in the field of intellectual property and has been elected to the IAM Strategy 300 list of World Leading IP Experts every year since the inception of the program in 2009.

“We are very excited that Mike has agreed to be on our board,” said Atul Sabharwal, CEO of Snipp Interactive. “In addition to having highly relevant experience starting and growing companies, his expertise in IP will be invaluable to us as we strengthen and deepen our products and technology. As we continue to scale Snipp, we can only benefit from his cross-industry entrepreneurial and board experiences.”

Mr. Cannata is currently Partner and Co-founder at Patent Monetization Inc. (PMI), one of the first specialist patent brokerage firms in North America. PMI has sold over 400 patent assets for its clients and today provides patent brokerage services, strategic patent advisory services and patent litigation management services to its clients… [view full press release]